PHASE I — INVEST

Strategic, focused trading
for self-directed investors.

Strategic, focused
trading for investors.

Fey loaded in a laptop 0:

See the big picture.

Focus on what’s important with the complexity out of the way. No more outdated spreadsheets, uploads, or… anything else.

Everything, unlike anything.

Track your decisions, take notes and analyze your performance. Fey replaces multiple tools in a beautifully unified experience.

No more fragmentation.

Always at your command

The Fey Command lets you have full control at your fingertips. Manage your portfolio, change settings and execute live trades in seconds, all without even touching your mouse.

Real-time broker sync

Open, close and manage your positions without leaving Fey. LiveSync connects directly to your broker through a secure token. No passwords, no unreliable third-party connections.

Fey keboard shortcuts
Keyboard shortcuts

Always at your command

The Fey Command lets you have full control at your fingertips. Manage your portfolio, change settings and execute live trades in seconds, all without even touching your mouse.

Keyboard

Real-time broker sync

Open, close and manage your positions without leaving Fey. LiveSync connects directly to your broker through a secure token. No passwords. No unreliable third-party connections.

Keyboard

A better way to invest.

Fey is designed to encourage thoughtful decisions while making you even more productive. That’s why each trade starts with an idea.


usd
AAPL
Equity
Nasdaq USD
1.3950 · (1.3997)
USD/CAD Chart
Feb 18
-3.72%
Idea
usd
TSLA
Equity
Nasdaq USD
221.34 · (225.86)
LULU Chart
May 18
+1.67%
Idea
usd
AMZN
Equity
Nasdaq USD
221.34 · (225.86)
LULU Chart
Feb 17
-1.61%
Idea
usd
SBUX
Equity
Nasdaq USD
185.15 · (186.10)
AAPL Chart
Feb 18
+6.80%
Idea

Create a trade idea and follow an asset's performance. Fey’s intelligent journal lets you track your decisions, always helping you find the right opportunity to invest.

TradingView Chart in Fey

Fey Command NYSEARCA: SPY

  • Add a chart
    ;
  • Add a note
    N
  • Take Position Live
    shift
    /
  • Change Strategy
    S
  • Change Entry Plan
    E
  • Change Stop Loss
    L
  • Change Target
    T
  • Change Risk
    R
  • Change Direction
    D

Build your thesis with notes, images, documents and charts that can be imported directly from TradingView. All in seconds, with simple key strokes.

Purchase Confirmed
NYSEARCA: SPY
Shares
50
$0.00 at $0.00
Margin used
Entry price
0.00
Stop loss
0.00
Risk size
5,000 (12%)
Target
0.00

When you want to invest, turn your idea into a live trade, sending the order directly to your broker without ever leaving Fey.

Portfolio Returns

1D
1W
1M
3M
YTD
All
·
Custom
Net Deposits 15,000

Monthly PL

25%
0%
-20%
2021
2020
2019
·
Custom

Monitor your portfolio via the Fey dashboard. View your realized and running return, while ensuring you always know your exposure.

A better way to invest.

Fey is designed to encourage thoughtful decisions while making you even more productive. That’s why each trade starts with an idea.


Create a trade idea and follow an asset's performance. Fey’s intelligent journal lets you track your decisions, always helping you find the right opportunity to invest.

Build your thesis with notes, images, documents and charts that can be imported directly from TradingView. All in seconds, with simple key strokes.

When you want to invest, turn your idea into a live trade, sending the order directly to your broker without ever leaving Fey.

Monitor your portfolio via the Fey dashboard. View your realized and running return, while ensuring you always know your exposure.

You’re in control.

Each Fey subscription goes towards aggressively adding new features built with customers’ best interests at heart, including your privacy.


As an independent studio, we truly care about doing things right, and our biggest commitment is to build remarkable products for you, and no one else.

USD
$60
Billed monthly
NaNs
You can choose to subscribe to Fey once you receive your invitation. No payment is necessary until your personal onboarding.

Inspired by investors. Built for the future.

  • Javed N
    Javed N, Fey Trader

    Every now and then, something comes along to make you realise how poorly designed everything is. Fey is one of the most intentionally designed products I've seen.

  • Courtney C
    Courtney C, Fey Trader

    I've had some time to play on Fey, I love it, think it'll be a gamechanger! If you knew how much time it's saving me.

  • Dale G
    Dale G, Fey Trader

    I have so many positive comments about the platform, firstly the overall design and ease of use are fantastic. The TradingView command is amazing.

  • Chris B
    Chris B, Fey Trader

    I'm loving Fey... It's like a Knight Rider for traders!

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PHASE I — INVEST

A whole new
take on investing.

Fey was built from the ground up to help make you a better investor. Every step of the way.